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Slide trình bày con người và văn hóa công ty Samsung

SANIVA


Are you Ready to work
with Samsung company &
people?

2


What’s the Samsung
Culture & people?

3


What’s the Korean
Culture & people?

4



5


The Red Devils

Some Keywords to understand Koreans

6


Military

Some Keywords to understand Koreans

7


Hurry, Hurry

Some Keywords to understand Koreans

8


Confucianism

9


N Generation

Some Keywords to understand Koreans

10


What’s the Samsung’s
Operational Power?

11


Performance by Business
Sales

( Unit : US$ bil.)

55.2
36.4

Semiconductor
Telecommunication
Digital Media
Digital Appliance
LCD
Other

17.5

63.4
56.7
18.1

20.5

10.6
18.1
11.9
6.4
2.9
4.3
0.3
2002
2002

2003
2003

7.7
3.1
8.3
0.5
2004
2004

18.6

19.6

6.4
3.3

6.8

9.6
0.7

12.6

2005
2005

3.3
1.1

2006
2006

12


Performance by Business
Operating Profits

( Unit : US$ bil.)

11.5
8.0

Semiconductor
Telecommunication
Digital Media
Digital Appliance
LCD
Other

6.0

7.2

5.4

7.5
5.4

3.0
2.7
2.3
0.1
-0.1
0.7
0.0
2002
2002

2003
2003

0.0
-0.1
1.8
-0.1
2004
2004

2.3
-0.3
0.0
0.7
-0.1
2005
2005

1.9
-0.4
-0.2
0.7
0.0

2006
2006

13


Global Network
Countries
19
38
8
31
10
2
6
11

14


18 Products of Global Top 1st

SRAM Chip
VCR
C-TV
Computer Monitor

DRAM Chip

Printer Tunner
LDI

CDMA Handset

ITO Glass
Monitor DY

Monitor FBT

MWO

TFT-LCD

FDD

CPT, CDT
Flash

STN-LCD

 etc : VCR Drum+Head, DMF, ABS, TFT-LCD 유유유유

15


What’s the Samsung’s
Operational Power?

16


1. Innovation
2. Management
1 pair of Wheels of running Bicycle
not to fall down Samsung
17


■ Innovation
- Target : 3 P
Product

Process

Personnel

- Tool : CSD
Creativity Speed

Devotio
n
18


■ Management
- Key Guideline
Right
Timely Nicely
Place
- Key Factor : Communicatio
n
* Report -> Discussion -> Feedback
* Trust -> Empowerment ->
Development

19


For Samsung Global Operation
“ Localization is
one of the our main Goal.


- Key Factor : Communicatio
n

* Report -> Discussion -> Feedback
* Trust -> Empowerment ->
Development

20


■ SEC Culture Characteristics

Clan
(Relationshiporiented)

Flexibility

Adhocracy
(Innovation)
4.1

4.0
3.6

3.5

External

Internal
3.5

3.7

3.8

Hierarchy

3.9

Market
(Resultoriented)

Control

AS-IS

Emphasizes the integration
and flexibility of internal
organization, with utmost
importance in interpersonal
relationship.
Harmony/unity/cooperation
and team work are the key
values and shows high
consideration and interest in
members.

Characterized by
adaptability to external
environment, change and
flexibility. In order to adapt
to the changing
environment, emphasizes
organizational change and
innovation. Respects
creativity, taking risks, and
challenging spirit.

Emphasizes integration of
internal organization with
stability and continuation of
present state. Maintains
Bureaucracy and chain of
command and strict
adherence to established
rules and operations.

Emphasizes stability /
safety with the environment
and places importance in
production, efficiency, and
logic. Stresses efficient
work process and rational
attainment of goals in given
tasks.

TO-BE

May 2005 Employee Survey Result
21


■ Corporate Image
Samsung

LG

Hyundai

SK

POSCO

Lotte

Gender

Male

Female

Male

Male

Male

Female

Age

Early 30’s

Early 30’s

Early 40’s

Mid 20’s

Early 30’s

Mid 30’s

Body Type

Medium

Medium

Chubby

Medium

Built

Medium

Work

Professional

Sales / Service

Production

Sales / Service

Production

Sales / Service

Style

Educated/Stylis
h

Friendly/Comfortable

Rough / Don’t
care fashion

Fashionable

Rough but
Educated

Don’t care fashion
at all

22


Now, What’s your feeing for
Our Company
Samsung?
Please Express your Idea
with Activity !
23



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