Tải bản đầy đủ

thông tin về giáo dục và đào tạo trên báo in ở việt nam (khảo sát trên báo nhân dân, tuổi trẻ, thanh niên, giáo dục và thời đại từ 2005 2010) tt tiếng anh

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TOP
1. Reason of the selected title
In the accelerated stage of industrialization and modernization of the countr y and the
international integration source for the people of the Vietnam as more as the meaning of the
important, from the publication of country development. Education plays an increasingly
important role in the building of a new generation of Vietnamese, meeting the needs of socioeconomic development. However, besides the achievements and results, contributing to the
success of the national construction and defense, education has shown weaknesses and
inadequacies, including problems caused. It has not met the demand of industrialization,
modernization and international integration. Policies on education and training in the past
time are not uniform, still patchwork; Many mechanisms and solutions on education have
been effective, now become no longer suitable to the new development stage of the country,
need to be adjusted and added.
Resolution No. 29-Resolution / Central Committee issued on November 4, 2013 "On
basic and comprehensive renovation of education and training to meet the requirements of
industrialization and modernization in economic conditions. socialist-oriented market and
international integration "adopted by the 8th plenum (XI). The resolution highlighted
important achievements of the Resolution of the 2nd plenum of the Party Central Committee
course VIII and the guidelines of the Party and State on strategic orientations for
development of education and training in the period of industrialization and modernization,

Our country's education and training has contributed greatly to the cause of national
construction and defense. Specifically: It has built a relatively complete education and
training system from preschool to university. The country has achieved the goal of illiteracy
eradication and the universalisation of primary education in 2000; Secondary education
universalization by 2010 ... However, the quality and effectiveness of education and training
are still lower than required, especially in higher education and vocational education.
Education and training management is weak. Teachers and education managers inadequate
quality, quantity and structure ... Therefore, the Resolution has issued the guiding view:
"Education and training is the top national policy, is the The Party, the State and the entire
people. Investment in education is a development investment, prioritized in socio-economic
development programs and plans. The fundamental and comprehensive reform of education
and training is the renovation of major, essential and urgent issues, from the point of view, the
guiding ideology to the objectives, contents, methods, mechanisms, conditions for
implementation; renovation from the leadership of the Party, the management of the State to
the administration of educational and training establishments and the participation of the


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family, the community, the society and the learners themselves; Innovative in all levels of
study.
Therefore, the period before 2010 is the year "ahead of the threshold" of fundamental
reform, comprehensive education of the country, so there should be comprehensive research
and survey information work, propaganda in the press that, Advisory base for new managers
and policymakers.
In this sense, the education and training sector is also well-informed by the press at
home and abroad. The media has played an important role in the development and innovation
of education over the years. The press has been active in disseminating the policies and
guidelines of the Party and State on education, policies and directions of the education sector;
information on issues related to education; It is also an important forum for teachers,
scientists and managers to discuss education and training; is the information channel of
millions of students, teachers, and people all over the country; Contribute to the development
of education in the country.
It can be said that in the past years, the press has had a strong impact on the education
and training sector, on the policies and implementation of positive changes in the education
sector, with a series of issues. Such as: "Say No to Negativity in Examination and Academic
Achievement in Education," the renewal of high school graduation examinations and
university admission, innovation teaching methods of teachers at all levels. ...
The issue of education has always been concerned by the press, close attention and
timely information, most of the major newspapers have spent considerable time reflecting on


education in every issue, newspaper, column. In it, the content is reflected in various aspects
of education from preschool to college and graduate education management issues. The role
and impact of information on education and training in the press in general and newspapers in
particular in the past years has been confirmed, a field of great importance that the Party and
State have identified as the top national. Therefore, the demand for information on education
and training in the media has to be more and more effectively implemented, contributing to
the development of the education sector, meeting the requirements of the country's reform.
Basic innovation, comprehensive education is a very important work. Therefore,
information on education and training is one of the topics that attract a lot of public interest
and has also caused controversy throughout recent years. Therefore, many newspapers have
exploited, learned and published information thoroughly about this content, providing readers
with all information on each step of development, implementation of education reform. The
newspapers have contributed to disseminate and thoroughly understand the Party's and State's
undertakings and policies as well as the major orientations and tasks of the education sector;


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contributing to widening public visibility, providing information to help the public understand
the progress of education reform in our country; to unify awareness, to create consensus and
to mobilize participation in the evaluation, supervision and criticism of the whole society for
the development of education. In addition, the newspapers still have certain limitations in
information on education and training, such as less attractive forms of information,
superficial information and poor quality.
Therefore, I selected the topic: "Information on education and training in print in
Vietnam" (survey of Nhan Dan, Thanh Nien, Tuoi Tre, Education and Era since 2005 to
2010), and at the same time as the author's completed thesis in 2017, the author expanded the
study on education and training from 2010 to 2017 to study. It can be said that this is an
urgent and necessary requirement, in order to bring into play the effectiveness of information
in the field of education and training in the press, especially the fundamental renewal and
comprehensive education is being done.
2. Purposes and research tasks
2.1. Research purposes
On the basis of the systematization of basic theoretical information on education and
training in the newspaper, the survey of the situation, the limited assessment of the content
and form of information on education and training print out, propose solutions and
recommendations to improve the quality of information on education and training, and
propose information model on education and training to be able to apply on newspapers in
Vietnam now.
2.2. Research duties
To achieve the above purpose, the author of the thesis performs the following specific
tasks:
- Develop theoretical and practical systems as the basis for project implementation. To
systematize theoretical information on education and training in the printed press in Vietnam.
Specifically: clarify related concepts; Assert the role and characteristics of educational
information on the printed press; Point out information model on education and training in
print; Make inquiries when information about education and training in the press.
- Surveying and evaluating the actual situation of information on education and training
on printed newspapers, frequency, contents, form and mode of information.
- Analysis of factors affecting the quality of information on education and training on
print newspapers. The dissertation indicates the quality of information on education and
training in print in Vietnam today.


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- Identify the issues and solutions, recommend and propose a model of information on
education and training to be applied in the printed press in Vietnam today.
3. Subjects and scope of research
3.1. Research subjects
The dissertation researches information on education and training in printed newspapers
3.2. Survey scope
The dissertation examines information on education and training in Nhan Dan,
Education and Era, Thanh Nien and Tuoi Tre .
The authors selected the papers on the survey because:
- Nhan Dan (People's Daily): the central office of the Communist Party of Vietnam, the
voice of the Party, the State and people of Vietnam, representing the newspaper,
disseminating information and information on the Party's policies and policies. , laws of the
State in general, including guidelines, policies and laws on education
- Education and Era Newspaper: is the voice of the education sector, functioning to
serve the management and management of the Ministry of Education and Training.
- Thanh Nien is a newspaper of the Vietnam Youth Union, which has specialized in
education and has a strong influence in society with the number of newspapers published
more than 300,000 copies / day, up to 400,000 copies / day.
- Tuoi Tre is the newspaper of the City Union of Ho Chi Minh. Newspaper has its
own specialized education page and also one of the influential newspapers with the public,
especially the public in the south with the number of issues 400,000 copies / day.
Compiled news stories reflected in the above four newspapers, the basic education
sector can find answers to the issues of information education and training are need more
opinion of social opinion. Of course, before the issue of innovation, the sensitive issue of
education, educational management agencies at all levels not only rely on the four
newspapers to get information, but also listen to comments from the public, from many other
types of newspapers.
The scope of the research topic is a stage, a link in the communication model: research
on the message, information on education and training on the type of print.
Time of survey: from January 2005 to December 2010
4. Theoretical bases and research methods
4.1. Theoretical bases
The thesis based on the epistemology of theoretical issues of Marxism-Leninism and Ho
Chi Minh Thought; Laws and policies of the Party and the State of Vietnam in the media,
education and training as well as related scientific disciplines.


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The dissertation is based on theories such as:
- Communication theory
Some communication theories: social penetration theory; theory of social judgment;
learning theory; theory of diffusion of new; persuasive theory; theory of message
transmission for the object; use theory; Use theory and satisfaction ...
In the information environment, the "use and satisfaction" theory of whether meeting
the needs of the public is a fundamental criterion for evaluating the effectiveness of
communication, which is of great significance. weight.
It can help us better understand the modern public, thereby enabling the press to change
the way we work, to give the media products that are relevant to the times.
The social nature of social communication processes, social process and social
intervention. In other words, it is dialectical. Humans, after being socialized, can become
more civilized, and as human and social development grows, the higher the demand, capacity
and responsiveness of the media [37; tr.120]
Communication is the transmission of messages (thoughts, information, ideas, ideas,
ideas, knowledge, etc.) from one person or group to another person or group of people.
words, pictures, text or other signals. Consequently, communication involves how to link
elements such as the receiver, sender, encoding and decoding, channels and media to ensure
accuracy and the effect of the communication process.
The history of communication research from the beginning of the twentieth century,
regardless of any model, is related to the message being conveyed, the message is a key,
important link in the communication cycle. This is the foundation for creating a
communication cycle.
- Mass media sociology
From a sociological point of view, the mass media is seen as a social process. It is the
process of conveying information widely to the public in the mass media through mass media
such as print, radio, television, electronic newspapers.
The sociologist Max Weber has identified the impact of mass media. Mass media is a
social process, he says, because it is linked by many factors, such as the source, the message,
and the recipient, and they are closely related. [59]
Some authors argue that mass media is a social process, which is the process of
transmitting information to the public through the media, which is closely linked by the
sources, the message and the recipient. Without one of these three elements, the social effect
will not occur when the mass media transmits the message without the recipient [71]; [72]


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According to the authors, the mass media is a unique social process consisting of the
following

three

components:

(1)

Communication

activities

(information

hunting,

cinematography, photography, writing, editing and final publishing, or broadcasting), 2)
communicators (including media organizations such as newspapers, radio stations, television
stations, etc.) and media workers such as journalists, reporters editors, broadcasters, etc.), 3)
and the masses (wide classes of the public).
- Theory of journalism
According to Siebert in his book The Four Theories of the Press, the press has the form
and color of the social and political structures in which it operates. Newspapers and other
media, in their view, will reflect "the basic beliefs and assumptions that society holds". To see
the difference in the press system across countries in the most comprehensive way, look at the
social system in which they operate. To examine the social system in relation to the press, it is
necessary to consider the basic beliefs and perceptions of that society: the character of the
person, the society, the country, the relationship between people and that country, of
knowledge and truth.
The press plays a role in social life in many fields such as politics, economics, culture
and society.
Functions of the press: information, thought, enlightenment, entertainment management,
supervision and social, economic and service feedback.
- Theory of setting the agenda
The "Agenda Setting" was introduced by two media specialists, Maxwell McCombs and
D. Shaw. This theory describes the ability of the media to influence the public through the
media. In society, if news gets mentioned frequently, consistently and prominently, the public
will remember and consider it more important than others. Thus, the "agenda setting"
function is an important assumption in media theories. The highlight of this theory is that
mass media has an agenda-setting function for the public, media reports and news reporting
activities that influence the judgment of the media. the public to the "great stories" of the
world around them and their importance by making the various "programs" strikingly
different from that which can impact and create future navigation. . The theory is that Mass
Media (including the press) has the function of setting the "agenda" for the public. Theory
also indicates that the media coverage of the outside world of the media is a deliberate choice.
Establishing an educational information and training agenda on print is twofold: Firstly,
print journalism is the subject of education and training information. Secondly, print media is
an intermediary that organizes the collection and publication of information on education and


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training. Printed media is always presided over by the media, "choosing" the issue or content
that they consider important to provide to the public.
4.2. Research Methods
- Method of document study: The method of authorizing the use of survey documents,
directives, resolutions and scientific works, books and newspapers ... in order to find the basis
for the construction of theoretical framework. information on education and training in print;
characteristics, role of educational information and training in print; the education and
training information on the printed press and the requirements for educational information
and training on the printed press. At the same time, the author studies the results of a number
of scientific studies that may be useful for comparing and referencing within the framework
of this work, which may serve as the basis for the study. Price survey results, find out the
scientific solution to the problem.
- Sociological Investigation Methodology: The objective of this method is to collect
comments and assessments from public groups when receiving education and training
information in the surveyed newspapers. Find out how much information about education and
training in print has met the public. We set up an anket for Hanoi, Danang and Ho Chi Minh
City with a total of 500 votes, including 180 in Hanoi, 140 in Da Nang, Ho Chi Minh 180
votes. The number of post-investigation questionnaires was 483.
Specific Objectives: In each city we select the object to issue the ballots as follows:
students (choose 1 high school, 1 junior high school, 1 class each), students (choose 3
universities in 3 cities of 3 blocks A, B, C, each school with 1 class), teachers (select some
teachers of primary, high school and university), educational administrators universities, high
schools, the Department of Education and Training, the director of the specialized department
of the Ministry of Education and Training), people (parents of primary, lower secondary, high
school, university) , which contains the data and basis to help the author implement the thesis.
With questionnaires (anket), we use quantitative data processing software SPSS 16.0.
- In-depth interviews (Interviews with experts): In the form of question-based interviews,
20 to 30 respondents were: leaders of newspaper management agencies (chief editor of a
newspaper, chief , deputy head of education of the press): 04 samples; reporters monitor
education (reporters are currently tracking education were the newspapers introduced to the
Ministry of Education and Training): 10 samples; The public (Choose among the sociologists,
each city has 2-3 people, regularly read information about education and training or related to
education and training such as teachers. , education management, students, students ...): 08
samples. From there, gather the actual data to serve the research topic. With the in-depth
interview method, we used Nvivo 8.0 qualitative data processing software.


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- Observation method: conducted when conducting in-depth interviews, sociological
surveys and conducting research. The purpose is to review the activities of the printing press,
public education and training activities of the public; expressions of perception, attitudes,
behavior of the public and those who create journalistic products related to the research
problem. Observations will be the basis for the research.
- Methods of analyzing contents of documents: Content analysis is the method of
analyzing the written material (either in print or audiovisual form) in order to quantify the
contents in a systematic way, which can be replicated based on the defined criteria.
regulations. The next step in quantitative analysis is to decide what to look for. Encryption is
the most central and special step of content analysis. There are two main elements in this
step: setting up a codepage and designing a coded manual.
- Sample of the study includes information about selected newspapers for analysis,
form of publication, postings, sources and time of posting. This information gives the
researcher an overview of the research sample.
- Sampling: All related articles, including education and training during the study
period, were collected. With the method of random sampling system from 26875 news,
articles on education and training in 5 years, the author selected 720 articles, articles for
analysis (each press 180 articles, articles). In the case of duplicate articles published on many
newspapers, random selection of any article, not all articles are identical in the research
sample. In the case of the same content or title, there are differences in the way of analysis or
expression in the article are selected in the sample.
The information collected from the chapters on education and training on the four
papers was coded, entered and processed by SPSS program 16.0. Once the data has been
cleaned up, data will be processed to quantify groups of issues related to education and
training and to assess the literature on education and training.
- Discourse Analysis Method: Discourse is the way of speaking, the way of expression
of people, the world of things in life. Therefore, discourse research is language study. But
discourse is not form but thought-thought in practical form, on the mass media.
Through discourse analysis, the thesis clarifies issues of the times through education
and training information, clarifies the perspective of media power through the subject matter
discussed; Clarify the subject matter that represents the message of education and training,
which is the information expected by policy-makers, or peer-to-peer feedback on policy
implementation.
- In addition, the thesis also uses some other methods such as: comparison method;
Integrated approach...


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5. Research questions and research hypotheses
5.1. Research question
The thesis poses research questions including:
- What is information on education and training and what is the role of information on
education and training in print?
- What is the information and education model for education and training in printed
newspapers and what role does it play?
- What are the specific requirements for information on education and training?
- What do print newspapers need to do and how can information about education and
training be effective?
5.2. Research hypothesis
- The first hypothesis: Along with the renovation of the country, education and training
has always been considered by the Party and State as the top national policy and has been
drastically renewed for many years. The innovation of a field involves everyone, every family
and does not only the education sector but the whole system as well. Therefore, the right
orientation of education reform policies, suggestions and criticism of management
restrictions, teaching methods, learning methods ... are of great importance to the press
agencies, including newspapers. print. Therefore, improving the quality of information on
education and training in print is essential.
- Second hypothesis: Information on education and training in Vietnam today, there are
limitations: to put the number of negative news, sensational; number of positive feedback,
good example of collective, good individual in the industry. Surveys and analyzes in a
scientific way to identify the positive and the limitations, opportunities and challenges for the
newspaper to make good information on education and training.
- The third hypothesis: Information on education and training of the printed press plays
an important role in improving the quality of education, creating a consensus in effectively
implementing the guidelines and policies of the Party and the House. the country in
education, especially the fundamental reform of education and training in the current period.
- Fourth hypothesis: The way information on education and training is limited in terms
of interaction, the perception of each newspaper is not matched with the position of education
and training directed by the master. policies, resolutions of the Party, the State, education
knowledge of reporters are assigned to monitor is limited, communication work of the
education sector is weak.
6. New contributions to the science of the thesis


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- The dissertation systemizes a number of theoretical issues on information on education
and training, the press in general, the printed press in particular and the role of information on
education and training in the printed press; The requirements for information on education
and training in print ... Theoretical framework plus practical basis as the basis for the research
and assessment of issues related to the work done in the array Topics on education and
training in print.
- The dissertation shows the status of information on education and training on the
current printed press, on strengths, positive and limited points so as to have an overview of
the current state of information in this field. The dissertation confirms the role of information
on education and training in print.
- The thesis addresses issues of education and training on print in the context of the
development of education and training, and recommends solutions to improve the quality of
information education and training on print today.
7. Meaning of the theory and practical value of the thesis
7.1. Meaning of reasoning
At present, information on education and training in the press in general and in print in
particular has not been properly considered for various reasons. Learning about the message
on education and training has not been done much and still has many shortcomings. This
dissertation identifies the specific strengths and limitations of information on education and
training in print.
The dissertation is the first study of the system in general, in depth, updated on the
requirements for improving the quality and role of information on education and training in
the printed press in Vietnam today.
Former print agencies often produce works in a traditional way, lacking in lively,
interactive, and now attention is paid to competition for new media. The public will choose
what information to receive and by what means.
The dissertation is an extremely necessary topic to supplement the missing data sources
of previous research topics; is a useful reference source for teaching journalism in schools;
make references to journalism students; Suggested research direction to continue to develop
and improve the quality of the press in general and the press in particular.
7.2. Practical value
The dissertation will provide the press agencies in general and the printing press in
particular in our country with reliable scientific basis for proper evaluation of current
education and training information, In order to improve the quality of the press works, thus
creating a new direction for the printing press to develop strongly.


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The thesis contributes to clarify the relationship between the press agencies and their
own journalistic works. In order to have good development in line with the modern press, the
printing press agencies should study and apply new scientific and technological achievements
as well as the way of writing new press works. Applying scientific achievements in the press
agency effectively is not only a matter of our own press but also of the national press and the
world press.
Get information on education and training such as analysis to clarify the situation,
identify characteristics, strengths and limitations of information on education and training,
and propose, recommend and resolve The dissertation will help the press agencies have the
basis to produce attractive, practical press products; the basis for enhancing the press works
and improving the quality of the staff of the press. Step by step to help print newspapers
develop strongly in the present context.
8. Structure of the thesis
In addition to the Introduction, Study Overview, Conclusions, Reference Materials and
Annexes, the dissertation consists of three chapters of 11 periods.
Chapter 1: Theoretical bases and practical information on education and training in
printed newspapers.
Chapter 2: Current status of information on education and training in print in Vietnam.
Chapter 3: Problems, Solutions and Recommendations for Education and Training in the
Vietnamese Newspaper.
OVERVIEW OF THESIS RESEARCH
In this section, the researcher has studied a number of studies on education and training,
on journalistic theory, the role of journalism and information on education and training at
home and abroad. Thereby showing that the role of information on education and training in
the press in general, the printing press in particular was mentioned very early through the
study of fields such as philosophy, politics, journalism, education, social studies, etc. These
researches are mainly studied in terms of basic theories, specific research in the work of the
press, or skills. Accordingly, education or, more specifically, information about education and
training in the press is placed in relation to the rule of law, democratic society and the media.
Information on education and training in the media is considered as the basic and essential
principle in political life and social management activities for nations.
Studies have also shown that education and training prove to be an important area of
each country, information on education and training in the press is a function and a significant
position of the press. However, there is no study that fully and specifically identifies
information on education and training in the media and in Vietnam, nor does it show the


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nature, content and mode of communication. education and training in the press in general
and each kind of press in particular. The research shows that many issues of concept and
nature, contents and forms, methods, means, roles and effectiveness of information on
education and training in the printed press in our country. Not yet clarified. These contents
will be studied by the students: Information on education and training in Vietnamese
newspapers (Survey on Nhan Dan Newspapers, Education and Era, Tuoi Tre and Thanh
Nien)
Thus, in this dissertation, PhD students will study to clarify the real status of
information on education and training in the press, the meaning and impact of the press on
education and training. With the attention of the Party and State in the field of education and
training, has been identified as the top national policy, the press has always paid attention and
reflect many aspects of education. In this sense, the information in the press also shows the
strengths and weaknesses, such as in many articles need more or learn more about the
knowledge of education (kindergarten, elementary school, junior high school, high school and
university); Need to look more at the angle of education in the language used in the post or
put the top ...
Chapter 1. INTRODUCTION TO EDUCATIONAL INFORMATION AND
TRAINING INFORMATION
- In Chapter 1, the dissertation has systematized a number of basic theoretical issues on
education and training, in which concepts related to scope and fields of study are presented,
The concept of "Information", "Education", "Training", "Education and Training",
"Newspaper" and "Information on education and training in print", these are the basis for The
researcher surveyed the following contents of the press information in general and
information on education and training in the newspaper in particular.
+ Press information is also understood in two sense:
Firstly, it is the knowledge and thought that journalists create and create from the reality
of life. All issues, events, phenomena in nature and society are reflected in newspapers to
serve the needs of human discovery.
Secondly, it is the means and means to convey press works to the public.
Within the scope of this research, Information is understood in the first sense.
In the practice of the press, the term "information" comes in many forms: sometimes
short news, short news, commentary, reportage, interview; Maybe a radio show. Even the
title, the position of the work on the columns, the voice of the announcer, the font size or the
layout of the newspaper ... all contain information.


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The term "information" in journalism has a broader meaning, which is also understood
as a collective noun. We can call the whole work, or the news system ... is information.
Through the analysis of education and training information on the printed press, the
dissertation will clarify the content of information from managers, policymakers, information
dissemination issues inadequate implementation of The educational policy for the period
2005-2010, through which the thesis raises issues of the times through information analysis,
clarifies the perspective of the power of the media.
+ Education and training is an organized and purposeful activity of the society, aiming
to foster and develop the qualities and abilities of the people.
In particular, education is the complete training and development of people from
kindergarten to high school.
Training is the training and preparation for people in vocational schools, colleges and
universities.
Article 4 of the 2005 Education Law states the national education system as: "(1) The
national education system consists of formal education and continuing education; (2)
Educational levels and training levels of the national education system include: pre-school
education with kindergartens and kindergartens; Primary education, elementary school, upper
secondary school; Vocational education has intermediate vocational and vocational training;
Higher education and post-graduate education (hereinafter referred collectively to as tertiary
education) shall provide collegial and university-level education, master's and doctoral
degrees”
+ Information on education and training is information on one field as well as other
fields such as health, traffic, environment ... Accordingly the survey of the author information
on education and training is information Teaching activities, management activities,
educational activities in general, including:
Viewpoints, objectives and guidelines and policies on education and training
Characteristics, characteristics and management principles of education and training
Management of education and training and the system of management and management
content on education and training
Information about the activities of education include: education management, school
activities, student activities, students ...
Briefly Information on education and training includes information on views, objectives
and guidelines and policies on education and training; characteristics, characteristics and
management principles of education and training; the management of education and training


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and the system of management and management bodies in education and training;
information on the activity of education.
+ Information on education and training in print is information on a specialized field of
education and training, which is the data for the production of journalistic works in
newspapers reflecting the sphere of education.
According to the Press Law, newspapers include: newspapers, magazines, news
bulletins, news bulletins. Decree No. 51/2002 / decree / Government, April 26, 2002 detailing
the implementation of the Press Law and the Law amending and supplementing a number of
articles of the Press Law. The type of press is made by means of printing (newspapers,
magazines, news programs , news bulletins). " Pursuant to the Press Law of 2016, the printed
press is a type of press that uses writing, pictures and photos, made by printing means for
distribution to readers, including printed newspapers and printed magazines.
"Newspapers are periodicals that convey information that is current and widely
distributed in society. In this case, the term print refers to two newspapers and magazines. "
[63; tr 81]
- In this chapter, the author also clarifies the characteristics and role of information on
education and training, which go into specific sections of the common and individual
characteristics. Accordingly, clarifying the role of information on education and training in
print, specifically for the press and the press.
- Characteristics of press information: Current news; Information is public; Information
is purposeful; Press information is rich, multi-dimensional; Information is easy to understand,
easy to remember and easy to follow; Interactive information; Multimedia information.
- Characteristics of information on education and training in printed newspapers:
Information on education and training in printed newspapers is current; Information on
education and training in printed newspapers is public; Information on education and training
in print is purposeful; Information on periodical education and training in print; Information
on education and training in print newspapers, rich and varied; Information on education and
training in print newspapers easy to remember, easy to follow; Information on education and
training in print media is interactive and multimedia.
The role of information on education and training in print
- For information subject: Information subject includes press agencies and journalists.
Information on education and training plays an important role in the formation of press
publications on education
+ Information on education and training brings economic value
+ Information on education and training to create the brand for printing press agencies


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- For information on education and training in print
The information education and training are collectives: education and training
management agencies, educational and training enforcement agencies. According to Decree
No. 115/2010 / decree regulating the State management of education, the education and
training management agencies include the Ministry of Education and Training, Provincial
People's Committee, Department of Education and Training, District People's Committee,
Education and Training Division, Commune People's Committee. Information and education
institutions are also organizations and individuals involved in education and training, the
public are interested in information education and training.
The role of information education and training for information: Consulting, policymaking education and training; Management, monitoring and evaluation of education and
training policies; Provide education and training knowledge and cultural values, history.
The dissertation also presents the political and legal basis of information on education
and training in the media, thus helping the author to realize the important role of education
and training to analyze the value of educational information and training in the printed press
in Vietnam today.
- Requirements for information on education and training in print
For informative content
- First, information on education and training propaganda and dissemination of the
policies and laws of the Party and the State ... ideas and decisions in the renovation work of
the Ministry of Education and Training create.
- Secondly, information on education and training ensures humanity, education and
culture.
Thirdly, information on education and training provides effective models of education
and teaching methods to improve the quality of teaching in schools.
- Fourth, information on education and training shares examples, positive stories and
critiques of negative phenomena in education and training.
- Thursday, Information on innovation activities in education and training
Request for information form
Educational and training information must show the characteristics of the printed,
beautiful, attractive, scientific and modern newspapers. In addition, the presentation of each
press should be focused on the "headline", "Sapo", "Box" information, photos match the
content should reflect. Press categories must be used in a wide variety of topics, contents,
sections, special pages ... such as news, reports and interviews. Stability, convenience and
appeal to readers.


16

The texture of the work needs to be basic: what is it, what does it say, and what does it
say? At the same time put the work in other relationships as: social role, the essence of the
content of the work expressed; view of the author; the role of the author; how to handle data
in the work; How to exploit the author's information. Language expressions for information
on education and training are also a requirement for both text and image and media literacy,
but also for higher education and specificity. The main public interest in education
information is teachers, scientists, administrators and students, students, parents.
Request for information mode
For the daily newspapers: Information on education and training is transmitted to the
public quickly, promptly, objectively, scientifically and multi-dimensional to facilitate people
to easily receive information, participate in feedback. Comment or comment, express
personal opinion of support or dissatisfaction.
For weekly newspapers: To ensure that the requirements of both the guidelines, policies,
events, issues ... on education and training are met, they must reflect the characteristics of
weekly newspapers. Deeper, multi-dimensional analysis, highly oriented.
With the theoretical foundations, theoretical frameworks and the reality of the press on
information on education and training in print today in Vietnam, PhD students based on that
to conduct surveys, differential Evaluation of the status of information on education and
training of the newspaper to carry out the contents of the thesis. Ph.D. students also inherit
the ideas of leading researchers and consider it a theoretical and practical premise to develop
their research topic.
Chapter 2. PATTERNS OF EDUCATIONAL INFORMATION AND TRAINING
IN VIETNAM PRESENT
Chapter 2 introduces briefly the four newspapers that the thesis limits the survey:
People's Newspaper, Education and Era, Thanh Nien, Tuoi Trẻ. Accordingly, the dissertation
outlines the frequency and level of information on education and training in survey papers.
Based on the results of the content analysis methodology, the dissertation has
analyzed the content of education and training on survey papers according to the following
criteria: Make the policies and laws of the Party and the State ... the ideas and decisions in the
renovation work of the Ministry of Education and Training; information dissertation policy
on education and training; Information on education and training has provided effective
models of education and teaching methods to improve the quality of teaching in schools;
information on education and training shares examples, positive stories; Critical information
on negative phenomena in education and training, and information on education reform.
Content analyzes based on scientific arguments are substantiated by the content of the


17

published journalistic work and the results of sociological investigation from the public by
the author.
On the basis of analyzes of content and form, the thesis evaluated the successes and
shortcomings in information on education and training in the printed press of our country.
Success in the newspaper has promptly provided the necessary information for readers,
attracting large readers interested in this content. However, the drawback is that many content
is sketchy, topics are not attractive, poor quality photos. The dissertation also outlines the
causes that affect information on education and training in print in two aspects, subjective and
objective. Specifically:
Evaluate information on education and training on survey papers
These achievements
- Contents: Impact on education policy; Impact of teaching and learning activities in
schools; Impacts on the renovation of education management, renovation of financial
mechanisms in education; The impact of college and college entrance examination and
enrollment; Impact of advocacy movements and movements in the education sector
- On the form, the survey also improved the way to write for journalists as well as how
to edit the article so that it is short and sufficient, useful information. As a result, the press
publications on education and training have come to reflect the central issue, ignoring the
secondary content, focusing on the more expensive details. Most articles do not put much
emphasis on the number of words to avoid feeling too hard for the reader. The news usually
ranges from 200 to 300 words. The reflections, analyzes, expert interviews are usually in the
900 - 1200 words. This length is consistent with the characteristics of the paper and the habit
of receiving information from the public today.
The articles are well presented. Headlines are bold, zoomed in, the boldface is in bold,
the sections are properly spaced, not too long, causing the reader to get tired and have the
necessary breaks, while different content is also split. clear In addition, illustrated images use
consistent, annotated images are italicized, easy to see. In particular, the newspaper has made
the most of the interactivity of the modern press. Each post has the address of the e-mail box
to receive and reply to the readers.
Limitations
Limitations on content:
- The contents of education and training information are mostly feedback and comments
(this is a function of the press that is very important and meaningful for the development of
education). The big reader makes sense to read about education but that is gray. At the same
time, the media performs the functions of information on education and training, which is


18

also information to help disseminate knowledge, encourage and encourage teachers and
pupils to teach well and learn well.
- The reflection and analysis of specialized comments in the field of education and
training sometimes includes articles that have not yet been analyzed in many respects on the
basis of guidelines, policies, laws and reality, leading to confusing readers. or lead to
confusion for students.
- Many topics are not interesting, not attractive, the topic of small, subtle. Topics are
unevenly distributed.
- Reflections on campaigns and movements in the education sector are not sufficient and
are too focused on finding negative or minor incidents.
- Many articles are quite superficial, subjective content writing, based on the author's
point of view makes the article lack convincing. Many articles posing problems but not
resolved thoroughly, the post hastily causing shortcomings for readers.
- The language used in withdrawing the "headline" is not educational, easy for readers
to understand in many sense.
- Limitations on the timeliness and criticism of the industry.
Formal limitations:
- The attractiveness of the presentation of each newspaper is limited.
- The arrangement of information is not reasonable.
- Forms, methods of information on education and training on the printed press are still
quite dry, stamping, less improvement.
- Topics, topics, issues of reviewing newspapers are not information in depth, multidimensional.
- Information on education and training is still a lot of "beads" in the use of photos
such as poor quality photos, not beautiful photos.
Causes affecting information on education and training in print
Cause success
- Guidelines and guidelines of the Party and State on education and training
- The press plays an important role and mission in education and training information.
- The press has received special attention and direction from various branches and
levels, especially the Ministry of Education and Training, in the process of exploiting and
transmitting information. Create mechanisms to provide timely information for newspapers
such as sending circulars, directives ... on new regulations in education and training, holding
press conferences to announce the important events ... These are important bases for accurate
information reporting to the public.


19

Cause constraints
- A part of reporters are weak in political qualities and professional qualifications and
lack of updated knowledge so they do not meet the requirements of information on education
and training in the new situation.
- Negative impact of market economy
The analysis in Chapter 2 is the basis for the thesis essay to identify the problems that
need to be overcome, thus offering solutions to improve the quality of information on
education and training in print in Vietnam.
Chapter

3.

CONTENT

RECOMMENDATIONS

ON

OF

DISSEMINATION,

EDUCATION

AND

SOLUTIONS

TRAINING

IN

AND

VIETNAM

PRESENTATION
From the theoretical research and the analytical survey of Chapters 1 and 2, in Chapter 3
the researcher put forward the problems of education and training in the printed press, The
development of science and technology with the development of other types of media is
fiercely competitive today, requiring print journalists to set realistic issues and take a serious
look at innovation. develop in the future.
From theoretical and practical studies, the author has provided basic solutions to
improve the quality of printed newspapers in the implementation of information on education
and training. Accordingly, the researcher also introduced the information model for modern
printing press to both promote the strength of the printed press in the face of strong
competition from other media types while promoting the strength of information. in the field
of education and training.
+ Educational and training information models must be applied in a specialized way,
with sections and sections opened flexibly according to the current situation, public and
social interests, Appropriate education and training information flow, on the news and other
pages. Particularly for specialized newspapers on education, they must express the specific
contents, forms, specialties and differences, unique information on education and training.
Timing in information on education and training in print is essential as it meets the needs of
the modern public who always want to receive new things. Other types of media such as
radio, television, and online newspapers, so the newspaper should promote their strengths is
to combine the topicality together with reflecting information in a deep way to bring to the
public a Comprehensive "look" of things, new problems, hot.
+ Information model on education and training must organize the staff of editors,
especially knowledgeable correspondents, in-depth knowledge of management and
educational and training activities. This is a prerequisite for enhancing the quality of


20

information as well as the innovation of unique and unique models of information and
education.
+ Information content: topics and themes must ensure the right view, guidelines and
policies of the Party and the State; The contents of information on education and training
which reflect events and issues must be timely and at the same time show details, phenomena
and detailed figures which must be truthful, objective and educational. high and social
significance; The content of the scientific thesis and the scientific basis; Content guarantees
humanity, education and culture.
+ Form of information: education and training information must show the
characteristics of a beautiful, attractive, scientific, modern and educational press release.
Newspapers need to increase public awareness by posting educational and training articles on
social networking sites to communicate with other media types, such as online newspapers or
radio channels. TV in the same press agency. When publishing education and training
information on social networking sites or online newspapers, it is important to apply science
and technology to print to ensure it is as attractive as using a variety of new ways of
presenting the article. inforgraphic, video, photo ...
Special pages,
reflective section
deeply

Content is
peculiar

Education and
training
information on
the printed
press

Attractive forms,
social networking
and other types of
newspapers

Reporters are
knowledgeable

Figure 3.1. Educational information and training model in printed newspapers
Bên cạnh đó, tác giả cũng đã đưa ra các khuyến nghị khoa học về nhận thức tầm quan
trọng của thông tin về giáo dục và đào tạo trên báo in; cơ chế, chính sách và nguồn lực đảm
bảo thông tin về giáo dục và đào tạo trên báo in. Đồng thời nêu giải pháp về nguồn nhân lực,
gồm: nâng cao năng lực, phẩm chất đội ngũ cán bộ quản lý báo chí ở các cơ quan Đảng, Nhà
nước; nâng cao năng lực, phẩm chất đối với ban biên tập, cán bộ biên tập và tòa soạn báo;
nâng cao năng lực, phẩm chất đội ngũ nhà báo trực tiếp thông tin về giáo dục và đào tạo.


21

Đây là những nhóm giải pháp cơ bản được nêu trên cơ sở lý luận và thực tiễn, khi được
thực hiện đồng bộ thì các báo in nói riêng và báo chí nói chung sẽ phát huy tốt nhất các chức
năng báo chí trong việc thực hiện thông tin về giáo dục và đào tạo. Theo đó báo in khẳng
định vị thế, thế mạnh cũng như thông tin về lĩnh vực giáo dục và đào tạo luôn được Đảng,
Nhà nước ta coi là quốc sách hàng đầu, luôn là lĩnh vực được mọi người dân, mọi gia đình
quan tâm.
CONCLUDE
Information on education and training of printed presses plays an important role in
raising the quality of education, creating a consensus in effectively implementing the Party's
and the State's guidelines and policies on education. Especially the fundamental reform of
education and training in the current period. However, in addition to the positive aspects,
efficiency still has limitations in the education information on both sides of the Press and
Education. Surveys and analyzes in a scientific way to identify the positive and the
limitations, opportunities and challenges for the newspaper to make good information on
education and training.
From research, survey and analysis, this achievement achieved the following main
results:
1. The thesis has systematized a number of theoretical issues on information on
education and training, the press in general and the printed press in particular as follows:
Concepts related to research topics; characteristics and role of information on education and
training in print; the political, legal and other requirements for information on education and
training in print. Theoretical framework plus practical background as a basis for research and
assessment of issues related to implementation in the field of information on education and
training in the media.
2. Through the method of sociological investigation, the dissertation will conduct
surveys and find out information on education and training on the printed newspapers to
evaluate the quality of information and position of printed press in the communication
system. mass present. The author examines the public in three major cities: Hanoi, Da Nang,
Ho Chi Minh City. From the results obtained through questionnaires and in-depth interviews,
theses indicate the initial parameters of quality and information needs of education and
training from the public; Newspapers have become the forum of all people, teachers,
scientists, administrators and the whole society about education reform policies and activities.
Through press works and turning it into a soft power, it forces public authorities to take the
lead.


22

3. Through the analysis of contents and forms of information on education and training
in printed newspapers, the information on education and training in printed newspapers has
been increasing in terms of scale, quantity and quality, rich in genres, content and innovative
ways of expressing. Especially, the press reflects on science and education with the
participation of many scientists, experts and teachers. This proves that together with the
national renewal, education and training has always been considered by the Party and State as
a top national policy and there has been a radical change over the past years. The innovation
of a field involves everyone, every family and does not only the education sector but the
whole system as well. Therefore, the right orientation of education reform policies,
suggestions and criticism of management restrictions, teaching methods, learning methods ...
are of great importance to the press agencies, including newspapers. print. Therefore,
improving the quality of information on education and training in print is essential.
Survey and analysis of printed newspapers also showed that the information on
education and training in newspapers is very wide and diversified, issues raised closely to the
guidelines of the Party, the State and the education sector. With the real context of educational
activities, the records of achievements as well as the limitations and inadequacies in
education are mentioned in printed newspapers, creating a forum with positive contributions
and constructions of public opinion. However, certain limitations and shortcomings of each
newspaper are unavoidable.
4. On the basis of study of theory and survey, analysis and evaluation of the printed
press, there are also limitations on the content as the whole content is much biased on the
criticism and comments; Reflecting, analyzing and commenting in the field of education and
training sometimes includes articles that have not yet been analyzed in many respects in
terms of guidelines, policies, laws and practices, leading to confusing or difficult reading.
leading to confusion for students, ... On the form also limited the attractiveness in the
presentation of each newspaper. In fact, the printed press has done a good job of monitoring
social criticism in education and training, but there are still many barriers, including the
barrier to having a strong legal system to report. in particular, and the press generally
performs monitoring and review functions in the education and training activities most
effectively.
5. The thesis has raised three issues and proposed two groups of general and specific
solutions to improve the effectiveness of information on education and training in the printed
press in Vietnam today. It shows how to implement a specific solution group including:
Application of information model; Renovation of information content; Renewal of
information forms.


23

For scientific recommendations, the author focuses on three main themes: • Recognize
the importance of information about education and training in print; Improving the capacity
and quality of journalists directly providing information on education and training;
Mechanisms, policies and resources to ensure information on education and training in print.
Recommendations for follow-up studies
Information on education and training in the press in general and in print in particular is
a field research problem, there are quite a few research projects in depth and quite new in
Vietnam, is a field important and also very large so also many issues have not concluded the
final. Therefore, the study on education and training in print in Vietnam (Survey on 4 People's
Newspapers, Tuoi Tre, Thanh Nien and Education and the Era) Initial results, many issues
raised also have to continue research in other works more complete. The author wishes to
learn more about education and training, through research projects at all levels, master's
theses, PhD theses, with research directions. next is:
+ Learn information on education and training on the type of newspapers, such as
radio, television, newspapers ...
+ To understand the need and conditions for receiving information from the public in
the field of education and training in provinces, cities and nationwide, on that basis, to find
solutions to the realization of articles to meet the information needs of the public education
and training.
+ Study information models on education and training of countries in the world. That
compares with the model of our country and draw lessons learned precious.
There are still other important issues that need to be further explored. We hope that the
results of the thesis will lay the foundations for further research.
During the implementation of the thesis, the author has some specific advantages such
as: There have been a number of works such as books, dissertations, some scientific research
studies in the field of education and training and information on education and training; The
author received the enthusiastic support of teachers, scientists at the Institute of Journalism,
journalists at the press agencies in general, and the media in particular, especially the plus.
enthusiasm of journalists and colleagues during the thesis writing process; Two dissertation
instructors are active in the field of highly specialized media. They have been instructed to
help the author understand the research problem and improve the thesis in the best way.
However, the author also encountered some difficulties such as not many large
scientific studies on information education and training in print, especially the study of
educational information models and training and evaluation criteria for information on
education and training in print. Information on education and training in the newspaper has


24

not been featured, many times the newspapers also focus on the time for hot information
guests. I have not experienced the first time, standing in front of a large scientific work
should certainly be many errors. Candidates are encouraged to continue receiving comments
and suggestions from teachers, scientists, researchers and administrators to complete the
thesis.
The author would like to thank the scientists, the teachers who are dedicated to
providing the best conditions in the course of the author's thesis.
Thank you very much!



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