Tải bản đầy đủ

Harvard business review france hors s rie automne 2017






  











)#%*!51*+.$!/0.! !$).!
+),+/; !2%.01+/!/,(;/+1/
( %.!0%+* 1*,%=0.!)0!1.
..*#!)!*0 ,+1. +15! %*/

0.1)!*0/ 16+*!.0%*+7 #+.
0.2%*/'4,+1..%0*!&)%//!*.!
)!00.!+1.;2%0!.1*0!(/;*.%+
0/0.+,$!1*!!*0.!,.%/! !2.%00+1&+1./
%*2!/0%.10*0 !0!),/ */(!$+%3 !/
.!/,+*/(!/ -1! */ ( /;(!0%+* !/
)!).!/-1%+),+/!*01*!;-1%,!
+%(9(1* !/!*/!%#*!)!*0/-1!2+1/
.!0%.!.!5 !!*+12!1*1);.+ !*+0.!
+((!0%+*!1/0!*0%=.!)!*0+*/.;1
)*#!)!*0(!:+*%*1#1.(!!/0(%2.;!
,.!0!..1'!.(!6C,,!C7 1)*#!
)!*0 ;; ;!*
6C!/!*0.!,.%/!/*!
.!,+/!*0,(1//1.(+!.%0%+*)%//1.(
+*B*!!3%/0!*! !!/!*0%)!*0*!
/%#*%A%!,/*;!//%.!)!*0-1!(!/,!.
/+**!//,,.;%!*0)101!((!)!*0)%/
-1!((!//!+),.!**!*0!/0,+1.-1+%
(!*##!)!*0.!(0%+**!(!/01*!*;!//%0;
/+(1!!/01* !2+%.7"A%.)%0!0!.
.1'!. */1*0!30!,.+,$;0%-1!,.1
(,.!)%=.!"+%/!*


#!/0%+* !/+%
!3%#! !(%* %2% 1 !/+),+.0!)!*0/
*+12!13/*/,.;; !*0*+0))!*0
!(,.0 16C0.2%((!1. 1/2+%.C7!0!.
.1'!.(%2.!1*,+%*0 !21!+.%#%*(C$
1* !*0.!*+1//! +%0 !,!*/!.!0 !/!
+),+.0!.+))!81*@C,,.!* .!
9/!)*#!./+%)<)!/!.%0()!%((!1.!
)*%=.!/!(+*(1% ! %/,+/!.1*&+1. !/
,%0;/9)*#!.(!/10.!/

I

!/+*/!%(/".,,;/1+%* 1+*/!*/
/+*0*+).!13 */!*1);.+)%/%(/


-1%=.!*00+10!(!1. %)!*/%+*-1* +*
,.!* (!0!),/ !(!/+),.!* .! !(!/%*
0;#.!.!0 !(!/,,(%-1!.);0$+ %-1!)!*0
1!(/-1!/+%!*02+0.!/!0!1. 0%2%0;+1
2+0.!"+*0%+*-1!2+1//+4!5 +1
2+1/.!0%.!.!5 !/!*/!%#*!)!*0/
,.;%!13(%2.;/,.(!/,(1/#.* /,!*/!1./
0$;+.%%!*/+1,.0%%!*/ !!00! %/%,(%*!
2%!,!./+**!((!!0,.+"!//%+**!((!!/0
"%0! %*0!.0%+*/,!.)*!*0!/0(,(1/
#.* ! %?
1(0; !$1* !*0.!*+1/!/0
..%2!.9,+12+%. +**!.(!)!%((!1. !
(1%)<)!,+1.
 !0

 +&!0%"
/1,.<)!C*0!.#%.2!%*0!((%#!*!,+1.
-1!!00!%*0!((%#!*!%),.=#*!0+10!(+.#
*%/0%+*%/!*!/0,/1*!/%*;1.!*
!>!0(!/#.+1,!/$1)%*/*!,.2%!**!*0
,/"%(!)!*09 ;2!(+,,!.0+10(!1.,+
0!*0%!( !+((!0%" ;%/%+**!(+0))!*0
91/! !!-1!(+*,,!((!(6C,.!//%+*
!+*"+.)%0;C7-1%%*$%!(!/+),+.0!
)!*0/!0(,.%/! !,.+(!!/0.!#.!00(!
.(!/%**+20%+*//1.#%//!*0/+12!*0 !/
!/,.%0/ %//% !*0/*+* !/+),+.0!)!*0/
)+10+**%!./+1,!1.!13
%2+1/<0!/ )<)!/%2+1/*!
%.%#!5,/1*+.$!/0.! !$).!(!/
)!).!/ !2+0.!;-1%,!2+1//!.+*0.! !
2(!/ !/2+%.(!/;+10!.!0 !)#*%B!.
(!1./,+%*0/ ! %2!.#!*!0/%2+1/<0!/
)<)!/%2+1/*<0!/,/,.!)%!.
2%+(+*&+1!52+0.!,.0%0%+*2!+*2%
0%+*2+0.!#.+1,!!*.!//+.0%.#.* %

Gabriel Joseph-Dezaize, Rédacteur en chef.

6 Harvard Business Review - Hors-série LE MUST - Automne 2017






ILLUSTRATION : ALINE ZALKO / PHOTOS  : DR

Adam Grant (-#!(&
'(!'(..&*-3")&)!#7
&",.)("))&&4/(#0,-#.8
((-3&0(#/./,.,)#-
-.-&&,-)(.5=,#!#(&=
)1)(
)( ),'#-.-)0."
),&=6#&*,;(/(/&./,
&4),#!#(&#.8)/,3*,0(#,
"+/-&,#8)#.*)/0)#,-
-(.#,&#,42*,#',.)/.---
#8-'9'&-*&/- )&&-


 


/1.*+))8("5,,"!1)*$")"*06
"*/"&$*87("3+.'*&2"./&04
!"
7
1&/&(+ 1,8( %&."
.&"*'&*(.'"!"// &"* "/
/+ &("/"0!1)*$")"*07("0".
;.1 '".*!/0+/%&0+.!10"
 %++(+#*$")"*07((.")+*0
.!10"*&2"./&04(&#+.*&"!"

7/)+.0(.8!&$8,.:/!"

.0& ("/
,+1..2.!1/&*"//"2&"3"0,1(&8
,.:/!" +12.$"//1.(")*$")"*0
*/5*$")"*0%(("*$"/#+.0%"

/0"*01.46,1(&8"*&((&2."
1*,+&*0!"21",.+,%80&-1"/1.("/
!&##8."*0"/80,"/!1*" ..&:."0+10
"*,.+!&$1*01*"*/"&$*")"*0 .1 &(
2*0!")*$".("/10."/&(#10
,,."*!."790."/+*,.+,."

Heidi K. Gardner'',
8'8,#./
(.,)(."!&
,) --#)(-./--#.#./&#,
&"#,&4&,.
,-"#*,)!,'7&,0,
1"))&0&4)/0,!
5=',.
)&&),.#)(=)1
,) --#)(&-("#,
#,'-
/3,%#(! )1(
#&)-=6&&8')(.,/.,0,-
#0,--8./--+/
.)/.&')(!!(7*--,
&)'*8.#.#)(7&)&&),.#)(

(#()3(&).'(
"))&) (!'(.
&4/(#0,-#.8),)(.)
Roger L. Martin-.7&.9.
/,.#(,)-*,#.3(-.#./.
+/##(.,,)!& /./,/
*#.&#-'8'),.#+/
&)(&/#*)/,!!(,
(*,)/.#0#.8&-.,0#&&/,-
/-0)#,)#0(.+/#..,&/,
5=*)-.=6*)/,'#/2(0#!/,
*,)$.-(*,)$.-()(-..
#&&/-.,8*,&-.,.8!#,8/--#
,).,
'&

*,:-&,0,/-#(--
"))&.&)()(/-#(--
"))&Donald Sull ,$)#(.
&&)("))&) 
(!'(.*)/,(-#!(,
&-.,.8!#8,#.&/.),#.8
('.#:,428/.#)(#&)<,
0Kathleen M. Eisenhardt
*,) --/,7&4/(#0,-#.8
.( ),/( /#&&,)/.
)(.,#(./#.#0*)/,..#(,
--)$.# --.,.8!#+/-
(-/(')()'*&2
&8=,#,-/,&-#'*&##.8

Automne 2017 - Hors-série LE MUST - Harvard Business Review 7










%( !
 %)
 # 

)
 !' 
"!( 
!"

10









+' '% 
 
( '  
 ""!$#
!

54








 
   
&%( 
 
 
!
 !

24


 
 



,% 
%  (
'
 , %' 
 " !
!  !

64


 

 




Tài liệu bạn tìm kiếm đã sẵn sàng tải về

Tải bản đầy đủ ngay

×