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Excellence in business communication 12e by vthill and brovee chapter 13

Copyright © 2017 Pearson Education, Inc.


Excellence in
in
Excellence
Business Communication
Communication
Business
Chapter 13
Completing Reports and Proposals

Copyright © 2017 Pearson Education, Inc.


Learning Objectives

1.

(1 of 2)


Describe the process of revising formal reports and
proposals.

2.
3.

Identify the major components of formal reports.
Identify the major components of formal proposals.

Copyright © 2017 Pearson Education, Inc.

Chapter 13 - 3


Learning Objectives

4.

(2 of 2)

Describe an effective plan for proofreading reports and
proposals.

5.

Describe the decision process for distributing reports and
proposals.

Copyright © 2017 Pearson Education, Inc.

Chapter 13 - 4


Revising Reports
Reports and
and Proposals
Proposals
Revising

(LO 1) Describe the process of revising formal reports and

proposals.

Copyright © 2017 Pearson Education, Inc.

Chapter 13 - 5


Revising Reports
and Proposals
Evaluate Organization, Style, and Tone

Improve the Report’s Readability

Continue to Revise to be Clear, Concise and Compelling

Ensure Efficient Writing for Online Audiences
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Chapter 13 - 6


Producing Formal
Formal Reports
Reports
Producing

(LO 2) Identify the major components of formal reports.

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Chapter 13 - 7


Producing Formal Reports
and Proposals

Prefatory
Prefatory Elements
Elements

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Supplementary Elements
Elements
Supplementary

Chapter 13 - 8


Prefatory Elements of
Formal Reports
Cover

Title Fly

Title Page

Letter of Authorization

Letter of Transmittal

Table of Contents

List of Illustrations

Synopsis or Executive Summary

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Chapter 13 - 9


Table of Contents

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Chapter 13 - 10


Executive Summary

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Chapter 13 - 11


Body Page Sample

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Chapter 13 - 12


Supplementary Elements of Formal
Reports

More
More Details
Details for
for Readers
Readers

The Appendix

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The Bibliography
The Bibliography

The Index

Chapter 13 - 13


Report Reference Page Sample

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Chapter 13 - 14


Producing Formal
Formal Proposals
Proposals
Producing

(LO 3) Identify the major components of formal proposals.

Copyright © 2017 Pearson Education, Inc.

Chapter 13 - 15


Prefatory Elements of
Formal Proposals

Cover, Title Fly, Title Page

Synopsis or Executive Summary

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Copy of or Reference to RFP

Letter of Transmittal

Chapter 13 - 16


Supplementary Elements of Formal
Proposals

Appendixes

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Résumés of Key Players

Chapter 13 - 17


Informational
Solicited Proposal

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(1 of 4)

Chapter 13 - 18


Informational
Solicited Proposal

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(2 of 4)

Chapter 13 - 19


Informational
Solicited Proposal

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(3 of 4)

Chapter 13 - 20


Informational
Solicited Proposal

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(4 of 4)

Chapter 13 - 21


Proofreading Reports
Reports
Proofreading
and Proposals
Proposals
and
(LO 4) Describe an effective plan for proofreading reports and
proposals.

Copyright © 2017 Pearson Education, Inc.

Chapter 13 - 22


Proofread Reports
and Proposals
Reviewfor
forSpelling
Spellingand
andPunctuation
PunctuationErrors
Errors
Review

ConfirmIntentional
IntentionalVisual
VisualPlacement
Placement
Confirm

SolicitObjective
ObjectiveReview
Reviewand
andFeedback
Feedback
Solicit
Copyright © 2017 Pearson Education, Inc.

Chapter 13 - 23


Distributing Reports
Reports and
and Proposals
Proposals
Distributing

(LO 5) Describe the decision process for distributing reports and
proposals.

Copyright © 2017 Pearson Education, Inc.

Chapter 13 - 24


Distributing Reports
and Proposals
Physical

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Electronic

Online

Chapter 13 - 25


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